Apple has aggressively pushed HTML5 -- the next-generation of the underlying language used to create Web sites -- and its support for embedded video as the right substitute for Flash.
But there, too, Apple faces resistance. Jobs didn't sound worried that any of these conflicts would upset the Apple cart. On Monday, Apple announced it had sold 2 million iPads since the tablet went on sale in the U. March Gregg Keizer covers Microsoft, security issues, Apple, Web browsers and general technology breaking news for Computerworld. His e-mail address is gkeizer ix. Here are the latest Insider stories. More Insider Sign Out.
Sign In Register. As such, when Jobs blasted Flash, people listened. And blast it he did. He called it "buggy," a battery hog and a product created by lazy developers. Adobe fired back. Last year , the company bought multiplatform ads which, perhaps appropriately, flashed this message: "We love Apple What we don't love is anybody taking away your freedom to choose what you create, how you create it, and what you experience on the Web.
According to the biography, Jobs' longstanding animus toward Adobe helped form his vision for Apple's tightly controlled mobile environment. In , he was flatly denied when he asked Adobe to create a version of its popular Adobe Premiere digital-graphics software for the Mac. So Adobe is closing the gap. It seems Adobe is in the process of fixing many of the technical hurdles, if it hasn't already. So why can't Apple wait for Adobe?
Jobs hints that he can't trust Adobe. We think it will eventually ship, but we're glad we didn't hold our breath. Who knows how it will perform? While Adobe quickly fixes certain technology, the company hasn't always shown the same wherewithal when embracing platforms. As Adobe closes in on the technical demands of the mobile Web, Apple faced a shrinking window of opportunity to show why Flash should be banned from the iPhone platform. Make no mistake: Flash doesn't play well in Apple's App Store business model.
He adds, "I'm not suggesting that several of Jobs' [technical] criticisms for the Flash platform are not without merit. But ultimately, I side with a free market economy and find Jobs' arguments insufficient to justify walling off Apple customers from Adobe. Tom Kaneshige is a senior writer for CIO.
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